YULE A GO-GO
Branding • Illustration • Packaging • Motion Graphics • Product Design
Designed and developed the complete creative identity for Yule A Go-Go, a holiday-themed hot sauce gift concept inspired by vintage Christmas music and mid-century design. The project included branding, product packaging, promotional graphics, motion assets, and digital marketing materials that brought the playful seasonal concept to life across multiple touchpoints.
YEAR
2026
ROLE
CREATOR / CREATIVE DIRECTOR
CLIENT
Yule A Go-Go
DELIVERABLES
Branding, DVD Packaging, Motion Graphics, Video Production, Website, Marketing Campaign
OVERVIEW
VISUALS
MOTION
RESULTS
OVERVIEW
REINVENTING THE HOLIDAY YULE LOG.
Rather than producing another holiday DVD, I created an entirely original entertainment brand that transformed the classic Yule Log into a modern holiday experience. From concept development and branding to DVD production, website design, packaging, promotional materials, and marketing campaigns, every creative element was developed to build a memorable seasonal property with a distinct identity and commercial appeal.
VISUALS
MOTION
OFFICIAL TRAILER
Produced and edited the official promotional trailer to introduce the Yule A Go-Go brand. The trailer established the tone of the project while supporting DVD sales, retail marketing, and online promotion through motion graphics, music, and original video content.
PROMOTIONAL SPOT
Created additional promotional content to support the product launch, extending the visual identity across digital marketing and retail promotions while reinforcing the playful holiday personality of the brand.
RESULTS
ORIGINAL IP
Created an original entertainment brand from concept through commercial release.
RETAIL DISTRIBUTION
Released through Razor & Tie with distribution through major retail and online channels.
PRESS COVERAGE
Featured by television, online publications, and entertainment media during the holiday season.
END-TO-END PRODUCTION
Led creative development across branding, packaging, website design, video production, and marketing.
TURNING GREAT IDEAS
INTO REAL EXPERIENCES.
Creative Director, Motion Designer, and Production Designer with 22+ years of experience creating brands, motion graphics, digital campaigns, packaging, and content for agencies, global brands, and entertainment properties.
LET'S BUILD SOMETHING PEOPLE REMEMBER.
AVAILABLE FOR FREELANCE
AND CREATIVE COLLABORATION.
CONNECT
718.490.9916
Staten Island , NY