FALLOUT
HOT SAUCE
BRANDING • PACKAGING • MOTION • DIGITAL
Licensed launch campaign for the Fallout hot sauce collection inspired by the award-winning game franchise and television series.
YEAR
2026
ROLE
Creative Director
CLIENT
Bethesda / Coney Island Saucery
DELIVERABLES
BRANDING, PACKAGING, MOTION, DIGITAL CAMPAIGN, SOCIAL
OVERVIEW
VISUALS
MOTION
RESULTS
OVERVIEW
BRINGING THE WASTELAND TO THE TABLE.
The launch combined collectible packaging, glow-in-the-dark labels, motion graphics, and numbered first-run bottles designed to appeal to Fallout fans and collectors.
The award-winning two-pack package extended the experience beyond the bottle, creating a product fans would proudly display and collect.
VISUALS
PRINT FINISHES
MOTION
VAULT-TEC INDUSTRIES SOCIAL CAMPAIGN
Developed and produced promotional content supporting the launch of Vault-Tec Industries Hot Sauce. Responsibilities included concept development, script writing, storyboarding, motion graphics, editing, sound design, and campaign execution. The creative leveraged Fallout's retro-futuristic aesthetic to showcase the collectible packaging and product personality while driving fan engagement across social media channels.
RADSCORPION VENOM SOCIAL CAMPAIGN
Created social media content promoting the launch of Radscorpion Venom Hot Sauce, combining motion graphics, editing, sound design, and storytelling to highlight the product's unique identity. The campaign focused on building excitement around the collectible release, glow-in-the-dark packaging, and fan-focused product experience while maintaining visual consistency with the Fallout brand.
RESULTS
OFFICIALLY LICENSED
By Bethesda
AWARD-WINNING DESIGN
GDUSA American Package Design Award
GLOW-IN-THE-DARK LABELS
Custom collectible packaging
COLLECTOR RELEASE
First production run individually numbered
TURNING GREAT IDEAS
INTO REAL EXPERIENCES.
Creative Director, Motion Designer, and Production Designer with 22+ years of experience creating brands, motion graphics, digital campaigns, packaging, and content for agencies, global brands, and entertainment properties.
LET'S BUILD SOMETHING PEOPLE REMEMBER.
AVAILABLE FOR FREELANCE
AND CREATIVE COLLABORATION.
CONNECT
718.490.9916
Staten Island , NY