

SLAYER
HOT SAUCE
BRANDING + PACKAGING + MOTION + DIGITAL
Branding, packaging, motion graphics, and launch campaign creative for the officially licensed Slayer Hot Sauce product line.
YEAR
2026
ROLE
Creative Director
CLIENT
Slayer / Coney Island Saucery
DELIVERABLES
BRANDING, PACKAGING, MOTION, DIGITAL CAMPAIGN, SOCIAL
OVERVIEW
VISUALS
MOTION
RESULTS
OVERVIEW
BRINGING AN ICON
TO THE TABLE.
Bringing Slayer's iconic visual identity into the world of consumer products required far more than applying a logo to a bottle. The project combined creative direction, packaging design, motion graphics, audio design, and launch campaign development to create a product experience that felt authentically Slayer. Custom print techniques including raised UV, metallic foil stamping, PMS color matching, and variable-data bottle numbering transformed the sauces into collector-focused releases, while motion content, sound design, and social assets extended the experience across digital channels. Working alongside licensing partners, printers, and production vendors, the project spanned concept development through final launch execution.
VISUALS




PRINT FINISHES


MOTION
LAUNCH CAMPAIGN
Motion graphics and product-focused launch creative developed to introduce the Slayer Hot Sauce line across digital and social channels.
SOCIAL MEDIA SPOT
Short-form promotional content designed to support fan engagement, product awareness, and campaign rollout.
RESULTS
OFFICIALLY LICENSED
Creative approved by Slayer
SPECIALTY FINISHES
Raised UV, Foil Stamping, PMS Matching
COLLECTOR RELEASE
Variable-data
MOTION + AUDIO DESIGN
Custom animation, sound design, and editing
TURNING GREAT IDEAS
INTO REAL EXPERIENCES.
Creative Director, Motion Designer, and Production Designer with 22+ years of experience creating brands, motion graphics, digital campaigns, packaging, and content for agencies, global brands, and entertainment properties.
​
LET'S BUILD SOMETHING PEOPLE REMEMBER.
AVAILABLE FOR FREELANCE
AND CREATIVE COLLABORATION.
CONNECT
718.490.9916
Staten Island , NY